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B-builder

project duration from August 2022 to September 2022

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research summery

●We are creating a website to help people to customize their own dream bicycles if they want spare parts and color combinations and different types of accessories users can apply those parts to a bicycle builder and they can have the bicycle we need to find out if the main user experience locating building bicycle and ordering is easy for users to complete we would also like to understand the specific challenges that users might face in the browsing,

customizing, and ordering process.

Goal

Design a bike builder for those people who wants custom bicycles by providing the best visual and compatible bicycles

problem statement

some websites only sell prebuilt or factory-designed bicycles but people want bicycles to fulfill their requirements   

users

Conducting interviews, paper, and digital wireframing, low and high fidelity prototyping, conducting usability studies, accounting for accessibility, iterating on designs, and responsive design.

Man Signing

my roles and responsibility

pain point 01

there is no good bicycle shop in the rural areas

pain point 02

There is no bicycle that comes with my needs

pain point 03

have to buy unnecessary components which increase the price of the bicycle

personas

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paper wireframe

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responsive mobile wire frames

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Usability study plan

Usability study plan:

moderated

time takes for study:
20 to 30 minutes

number of participants:
5 members

Lo-Fi prototype

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Hi-Fi prototype

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preview

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conclusion

impact:

Our target users shared that the design was intuitive to navigate through, more engaging with the images, and demonstrated a clear visual hierarchy. 

what I learned:

I learned that even a small design change can have a huge impact on the user experience. The most important takeaway for me is to always focus on the real needs of the user when coming up with design ideas and solutions.

B-builder case study 

Thank you

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